Visit Topeka Honored with Three Bronze Adrian Awards by HSMAI for Outstanding Travel Marketing
Visit Topeka is excited to learn it will be honored for travel marketing excellence by Hospitality Sales & Marketing Association International (HSMAI) at their annual Adrian Awards Celebration in New York on Feb. 18, 2025.
Visit Topeka is bringing home three Bronze Adrian Awards for the following outstanding marketing campaigns:
“NYC2Topeka” – Digital Contest/Sweepstakes
“See, Be, Free Yourself in Topeka” – Integrated Campaign Business to Consumer
“Brown v. Board 70th Anniversary Commemoration” – Public Relations/Communications Special Event
The Adrian Awards, now in its 68th year, is the largest and most prestigious competition in global travel marketing. For 2024, Adrian Awards are being presented in advertising, digital, PR/communications, and integrated campaign categories. These include awards for digital creators, reputation management, affiliate marketing, and broadcast integration.
“These awards are the Oscars of our industry, and we are thrilled to be recognized by HSMAI with three Bronze Adrian Awards for innovative and impactful marketing campaigns,” said Sean Dixon, president of Visit Topeka. “They are a testament to the hard work and talent of our marketing and creative teams. Their dedication has not only brought these projects to life but has also elevated Topeka's reputation on the national stage as a must-visit destination.”
This year’s award theme, “Wish You Were Here,” highlights the stories of memorable and successful travel marketing and public relations campaigns, ads, earned media programs, and in-person and digital experiences that inspired notions that travel is about more than just the destination, cultivating a passion for the journey and memories collected along the way.
“The Adrian Awards honors the creativity and vision that drives our industry forward, shining a spotlight on the marketing and communication leaders whose outstanding work truly inspires people to embrace travel and create unforgettable memories in the journey,” said Brian Hicks, president and CEO of HSMAI.
The Adrian Awards Celebration is a must-attend industry event that annually attracts leading hospitality, travel, and tourism marketing executives and their agencies. Winning entries will be viewable in the winners’ gallery on the Adrian Awards website following the Feb. 18 celebration. Visit adrianawards.hsmai.org for more information on the event and competition.
